SmartCloud
Introducing Catch Media’s award-winning licensed digital rights locker and SmartCloud – Play Anywhere®

SmartCloud
The SmartCloud approach differs from other services in the market. It removes lengthy, cumbersome file uploads and removes the Digital Rights Management (DRM) conflicts and file format challenges associated with accessing content on devices that support a range of different file formats.
The Play Anywhere® SmartCloud solution uses a patent protected registry, routing, tracking, and clearinghouse system to enable the legal and licensed delivery and monetization of content already in a subscriber’s library, regardless of how or where that content was acquired.
The SmartCloud Dissected – What’s inside it?
The components of the Play Anywhere® SmartCloud include:
- A registry of users and their devices
- A registry of the users’ content
- Digital Service Providers (DSP) to deliver content to specific devices
- The post-acquisition content licenses
- A system to route and track the playback of content, then disburse revenues across the eco-system

Furthermore, The Play Anywhere® SmartCloud provides the infrastructure and technology for three valuable new partner services:
- A Campaign Management tool to create and deliver targeted promotions and campaigns
- Business Intelligence and Analytics to help build greater understanding of the user’s behaviours and habits
- AirLoad, a system to manage complex content provisioning to multiple device types
Get in touch to see how the Play Anywhere® SmartCloud can drive revenue, reduce churn and produce detailed customer behaviour analytics for your business.
Or find out more on the Partner Services page.
